SHRUTI SAHA
Dubai, UAE
+971 562452997
www.linkedin.com/in/shruti-saha
Portfolio: https://www.shrutisahadesigns.com/
UI/ UX DESIGNER
Highly motivated and dedicated UI/UX designer with 9.5 years experience in Architecture, now transitioning into the dynamic world of UI/UX design. Recently completed an intensive UI/UX design bootcamp and eager to apply newly acquired skills to create exceptional user experiences.
Industrial Design Project- Waggle, Springboard
AUGUST 2023
EXPERIENCE
Three designers from Springboard were matched to work as a group with a real company on a real project.
We got an opportunity to work with Waggle, which is an AI co-pilot helping managers navigate the challenges of managing and leading teams.
The site will be going live soon and hence we had to enhance the design to increase their conversion rate from visitor to sign up on the website (free membership plan) from 2% - 3% to 5%.
Education Design Architect, Bengaluru, India— Senior Architect
JUNE 2021- SEPTEMBER 2022
Designed two schools of 5000 sq ft and 6000 sqft for early year kids.
Headed renovation projects until completion with all the necessary consultant coordinations required to execute a project.
Handled a team of 3 and coordinated with all the service consultants.
Education Design Architect, Bengaluru, India— Architect
FEB 2018- JUNE 2021
Started my journey in designing schools and institutions which gave me exposure to a lot of new materials and different design standards all over the world.
EDUCATION
Springboard, Online Bootcamp course — UI/UX DESIGN
JANUARY 2023 - MONTH 2023
9-month intensive course in UI/UX methodologies and technologies.
Bharati Vidyapeeth College of Architecture, Pune, India — B.Arch
APRIL-2008- APRIL 2013
Completed a 5 years degree in Architecture which taught design and its technicalities.
Capstone 2 was a total of 90 hours. I had to design a mobile version for a company which manages and tracks subscriptions for users. The company already has a desktop only website but to increase their business reach they are launching the mobile app.
This app will help people manage the subscriptions in a comprehensive manner and set alerts just before the renewal dates so that they can decide if they want to continue or discontinue. The design should be intuitive so that the users can delete or pause a subscription very smoothly.
Link to Case Study: https://drive.google.com/file/d/1nbQ5AyR8eQlchoW2c4iLlLijUrHL9_9O/view?usp=sharing
Capstone 2 | Smart Sub Tracker | Mobile App
PROJECTS
Capstone 1 | Social Circle | Mobile App
The goal was to design an app which would enhance the social life for expats by making a one-on-one connection with an individual, take part in various events and create an own group and host events.
I used Figma to design and prototype the app. For affinity diagram, empathy mapping, user flows I used Mural and Miro.
Surveyed more than 30+ plus participants to select 5 interviewees for my user interviews. Conducted Guerilla testing among 5 participants with low fidelity prototype, converted it to a high fidelity prototype by incorporating the findings from guerilla testing and conducted two rounds of usability test with 5 users each round.
Link to case study: https://drive.google.com/file/d/1e4lvd2UlzTrwA2lG6Ai9ZEI8C7KPP_0l/view?usp=sharing
Design Skills- Wireframing, Storyboarding, Prototyping, UI Design, Usability Testing, Information Architecture, Sketching,User Flows, High Fidelity Mockups
SKILLS
Research Skills- User Interviews, Empathy Mapping, Secondary Research, Heuristic Analysis, User Journey, User Personas
Tools- Figma, Miro, Mural, Framer, Autocad, Adobe Photoshop
AWARDS
Certified with IGBC Accredited Professional
LANGUAGES
English, Hindi, Bengali